Conor mcgregor optimised
CASE STUDY

Conor McGregor

PRODUCT

Face Shields

Client/s:

Conor McGregor for HSC in the Republic of Ireland

TASK

One of the very first orders we received following the outbreak of Covid-19 was for Face Shields to the value of two millions euros, for distribution to HSC centres and hospitals throughout the Republic of Ireland. The order was placed by the Irish boxer and businessman, Conor McGregor.

Approach

The order was successfully managed and fulfilled, and PPE was subsequently distributed to hospitals throughout the Republic of Ireland. As requested, priority was given to those locations in most urgent need.

Outcome

The order was completed efficiently and discretely. Mr McGregor neither sought nor expected any PR coverage from his generous and much-needed bequest and aside from this notification, none has been created.

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